Have you ever thought about the importance of the Instagram feed ?   The Instagram feed is the business card of your profile. It's a bit like welcoming a guest to your home: do you prefer to welcome them in a tidy, clean house with a well-defined style or in a messy house with a jumble o...

  Emails are the main source of communication at work. We exchange emails with colleagues, executives, customers and consumers on a daily basis, but sometimes the recipients fail to understand the messages received or, even worse, the exchanges last for endless days, stealing a significant amou...

  This is the first of a series of posts I will publish on naming.     Many think that to find a super, ultra, hyper, beautiful name you need inventiveness. True, very true, without creativity you don't go anywhere, but it is also important to give yourself and give yourself rules to ...

  Story telling, certainly these two words have never enjoyed so much celebration as in recent times. It seems that everything has turned into an immense narrative cauldron, sometimes even inappropriately, but you know, this is how it works when a particular concept manages to make inroads acro...

  Choosing the best aperture for portraits is usually not something complicated, just follow a few guidelines and you will get stunning shots.   Why is aperture important in portrait photography? Aperture is really very important, it's one of the 3 main components of photographic exposure,...

    Visual communication is the transmission of a message through an image (therefore it is sometimes called iconic communication, from the Greek eikon, "image"), which metaphorically represents reality. Communication through images allows you to achieve the maximum communicative effect in...

    Portrait photography is often more captivating than other genres of photography because it often tells a story with just a glance.   Even if there are those who prefer naturalistic or landscape photography, I love photographing people, even if I realize that it is extremely diffic...

Whether good or bad is up to you, but here's how to get users to write about you and build a reputation Building one's authority on the web is an objective that involves the application of various precautions, all in synergy with each other: to achieve this goal, a business can start paid advertisin...

  For financial advisors, for banks, for B2B service platforms, for insurance companies… Many texts to unravel have passed and continue to pass on our desks. Each time the work is: understand what we are talking about to find the crux of the matter, operate the sophisticated art of language sim...

  From the 80s advice designed for copywriting and advertising, but which adapt to any type of writing.   Writing tips from famous writers have always been in vogue as useful content for aspiring writers and beyond. If at first I appreciated them, then I was a little wary of them, because,...

  In the early history of photography, all images were black and white . If in the early years this was due to the non-existence of supports that allowed the creation of color photographs, for a long time black and white photography resisted thanks to the higher cost of color supports.   N...

  Managing the sales of your shop or business and earning money is not always easy. If you have recently opened your business and need some ideas to attract the attention of customers, in this article we will see some very effective marketing techniques that will surely allow you to increase yo...

  It's frustrating to be a good photographer but not know what to do with your skills - you can know your camera inside out, be able to compose a good photo and capture a great moment, but without vision , you'll always feel aimless like I photograph. You'll be stuck taking pictures that don't ...

Did you know that there is a method to scientifically choose super-persuasive images to include in your emails? Today we'll explain what it is and how to create the perfect visual to maximize the performance of your email campaigns. In online promotion it is essential to know how to attract attentio...

Reaching a large number of people on social media is increasingly difficult. Signing up for social platforms does not automatically mean visibility. You have to commit by frequently publishing interesting content for your target audience, interact as much as possible and test as much as I can what w...

Making a photograph with a white background was one of the first challenges I set myself when I started to get passionate about this beautiful art. Trying to recreate that magical advertising atmosphere, where the subject is highlighted thanks to the strong chromatic contrast with the background, is...

Browsing the internet, it's not difficult to come across travel blogs: everyone, at least once, has looked at some post where a travel blogger described his experience in this or that other city. If many stop there, there are also those who decide that this path is the right one for them. Are you am...

Among the tips that the platform has never tired of sharing with subscribers is to use a "show, don't tell" approach for your LinkedIn profile: rather than dwell on long-winded descriptions of previous professional experiences or studies, it is better to fill in the appropriate field of goals achiev...

The official numbers speak of at least 756 million subscribers worldwide, of which 14 in Italy alone according to the data of the Digital 2021 report; these are numbers that rightfully place it in the ranking of the most famous and used social networks of the moment, but from the platform they go fu...

  ?̀ ?? ???? ???????? ??? ???????, ????? ?? ??????? ? ????? ????? ???̀ ???????? ? ?????? ? ????? ???????? ????? ???? ??????-????. An NFT (non-fungible token) is a special type of token based on the blockchain that allows you to create and then buy and sell, in a certified way, digital works of ...